How To Find A Good Link Building Company
Many people are wary of link building companies and especially the new ones that keep cropping up. Your website is important and handing it over to someone else to link build for you could hurt your website or even get it banned in google. I am going to highlight some important points for you to look out for in your link builder or when choosing a link building company.
The one thing I always mention to people is don’t choose your link building company based on the sponsored results in google or the ones that display on sidebars or windows of websites sponsored by an advertising company like adsense ads. Just because there paying for advertisement it doesn’t mean there any good at link building, if they were good at link building or seo then they should be at the top of google anyway. When you link build you should always do it primarily for seo purposes followed by traffic. A good type of link to produce and focus is on is relevant links as they help your seo efforts dramatically and will send you convertible traffic. I will talk more about relevant links shortly.
How To Find A Good Link Building Company
The things that I would look out for when choosing a link building company would be things like pagerank, website age, traffic, reviews, what they offer, there inbound link structure and position for there own keyterms.
A good link builder knows exactly how increase there pagerank and can do it quite effectively, for example the website you are on now is 4 months old at the time of this post date we have already be assigned a pagerank of 2 and its predicted to rise. A good pagerank reflects the type of inbound links pointing to that site, if they have a high pagerank then there link structure should be pretty good with a lot of high pageranked sites pointing to them.
Website age isn’t an important factor really but does play a part, if a link building company has a low pagerank and has been operating for a long time then you know straight up that they cant offer you anything of benefit. Even though our website has a pagerank of 2 and is considered low we have only been operating as a link building company for 4 months and you can check that by performing a domain lookup. A websites age can tell you a couple of important points about that website so try to build as much information on a site as you can first before making an order.
Website ages falls nicely into what I am going to talk about now and that is traffic. With a link building company that has been operating for some time you would expect them to have a decent amount of traffic coming to there website especially if they specialise in link building. A good link building specialist can produce relevant links or any other type of link to produce traffic, I know because I am a specialist. I don’t believe in blowing tons of money on advertising banners or ppc when you can produce all the traffic you want from careful link building and good seo. Targeted traffic is the key to sales and without you wont get far.
User reviews can be a good and a bad thing so don’t read to much into them. The best way to get reviews about a site is to type there domain name into google and see what comes up, you should see people talking about that site on forums or even a article or post about that link building company on there website. Reviews can be falsely made by a link building company and posted all round the net or you could have a particular user or website trying to sabotage or bring down a websites reputation. Always take reviews with a pinch of salt.
Another thing to look out for and read up on is what they actually offer as a service. There’s no point link building for the sake of it and ending up in the same place you was before you spent the several hundred dollars, your website should only benefit from the service of a link building company and that should naturally happen if they say they are as good as they make out. I’m confident when it comes to link building and talking about link building companies as I manage a vary successful and high quality link building company that take works hard and produces probably the best results around.
Checking a companies position for there keyterms is a good way to so see how they are at the seo side of link building and promoting keyterms. If a link building company says they specialise in high quality links then they should be top for a lot of there terms , high quality links have a drastic impact on your position so you should expect to find your link building company ranking high. You can find out there top keyterms by visiting alexa.com and looking through there stats, it should give you a list of the top keyterms that send them traffic.
Finally and most importantly you should do some research on there inbound link structure which includes the sites linking to it, pagerank of those and a lookup on the bad neighbour hoods website tool should be a good idea to start off with. If you see loads of poor quality sites and sites with a very low pagerank then you know they cant link build for any useful purpose.